THE 2025 VINTAGE PROMISES EXCEPTIONALLY FRUITY, EASY-DRINKING WINES

Allow me to share this article from the Austrian Winemarketing website:

https://www.austrianwine.com/press-media/news/news-1/article/the-2025-vintage-promises-exceptionally-fruity-easy-drinking-wines

The prognosis is looking good, thanks to optimal ripening conditions and a harvest that started towards the latter end of the usual harvest season. Austrian wine connoisseurs can look forward to an exceptionally fruity and easy-drinking vintage, as the president of the Austrian Winegrowers’ Association Johannes Schmuckenschlager explained at a press conference in Vienna last week. The unsettled weather has created the perfect conditions for the grapes to ripen and develop aromas. After a very small harvest in 2024, this year promises a good average volume of around 2.5 million hectolitres. The main harvest will begin around one to two weeks later than last year, thus falling within the normal time frame.

CONSUMERS ARE FAVOURING LIGHT AND FRUITY RED WINES

“Despite the extremely challenging market situation, this year’s harvest and the high quality of the grapes are giving winemakers new drive and motivation. The 2025 harvest is expected to yield a fruity, somewhat lighter vintage – precisely the style of wine that is in high demand at the moment, both in Austria and in the international wine markets. This vintage has the potential to give an important boost to the whole wine market,” Schmuckenschlager explained.

“Once again, the winemakers have done their best this year to ensure healthy grapes,” said the president of the Winegrowers’ Association, going on to explain, “We can look forward to grapes with a good balance of sugar to acidity and delicate aromatics. In the case of red wines, too, we expect harmonious, fruity wines, which fits perfectly with the current trend towards lighter red wines – ones that can readily be drunk a little cooler.”